How Your Smartphone Could Get You a Job

Today’s technology has enabled smartphone users to stay connected with social media, the latest news, and newest apps almost anywhere. While it’s easy to check your friends’ status updates on Facebook and Twitter, this WSJ article highlights another use for down time with a smartphone – applying for jobs. 33% of Fortune 500 companies have application sites customized for a smartphone screen, and the trend keeps growing. From McDonald’s to Macy’s, more and more companies are utilizing apps that allow professionals to apply for open positions on their smartphones. This movement may make things easier for potential employees, but it also means that applicants will need to think about how their resume looks on a small screen.

When applying for a job using your phone, it makes sense to think that hiring managers may be looking at your application on their phones. While most companies will use apps that are formatted for a smartphone screen, it is still important to make your resume stand out on an even smaller display. This can be easy if you know how to properly format your resume to gain maximum attention from a possible new employer.

Using certain key elements in your resume design will make your document engaging, but not “busy” or too overwhelming for a hiring manager. Our brains are always looking to break down information into smaller pieces that are easier to process – and technology is available to help do just that. Techniques like shading and bolding will help your resume seem easy to read while bringing out important pieces of information that will catch an employer’s eye.

Implementing these formatting techniques is something a good resume writer will know how to do and can utilize an individual’s experience to create an effective and attractive document. A customized resume will help draw an employer’s attention and help emphasize an employee’s best assets. ReFresh Your Step’s Resumes & Cover Letter services can do just that – check out our Before & After results to see what we can do for your resume. After all, even on a small screen, a great resume could be the key to getting the job!

It’s YOUR Career: ReFresh. Revive. Renew.

 

– Emma Ambler, Marketing & Communications Intern

Top Five Reasons to Hire a Resume Writer

Your resume – usually the first thing a potential employer sees  – is often a key determinant in whether you’ll be offered a job or even an interview. While it’s tempting to think that writing your own resume is the cheaper, easier option, it may end up costing you in the long run. Consider this: with so much riding on one document, using a professional resume writing service is a wise investment for jobseekers. There are many reasons to employ a professional resume writer – and it’s tax deductible (a BONUS reason)!

1. The experts agree! Some interesting statistics – according to www.theladders.com, a professionally written resume can make you 38% more likely to be contacted by recruiters, 31% more likely to land the interview and 40% more likely to land the job. With stats like that and an 8% unemployment rate (at least),  not using a professional resume writer can truly be hurting your chance at finding your next job.

2. You’ll Get to Recruiters Faster. Applicant Tracking Systems (ATS) are widely used by employers and can work against you before your resume even reaches a hiring manager’s desk. With each job, there are certain keywords the tracking systems look for – with an 80% match of the right words, your resume will be sent directly to a hiring manager. A 60%-79%% word match may or may not be enough for your resume to move past the application process, and anything less than a 60% match will send your resume into the black hole of forgotten applicants. A professional resume writer will know exactly what keywords employers are looking for and can help your resume bypass the tracking system. Strongly accredited writers will even teach you how to quickly and effectively tailor your resume’s key words for individual job descriptions. Choose wisely!

3. Resume Trends Evolve: A professional resume writer is a trained expert and truly knows what employers are really looking for in a resume. Do you know what kind of accomplishments you should pull out of your experience and put onto paper? Are you aware of how your skills should be presented in order to show your potential to employers? Have you considered building in a strategy for how you want your document to be viewed by hiring managers? Resume writers aren’t inventing any of your experiences or abilities, but they know how to present them in a way to place you in the best light possible – and to show employers how valuable you are–and will be to them.

4. Accountability & Preparedness: Hiring a professional resume writer can also be a great way to reinvigorate your job search or achieve clarity and preparedness when looking for a new position. The fact that using a resume writer makes you 40% more likely to land an interview means that job seekers with professionally written resumes are landing interviews more often and thus have more experience putting their best foot forward with potential employers. Getting more interview opportunities will allow you to feel more confident and capable of finding a new job. Not to mention, seeing your new resume with all of your useful skills and abilities can enable you to communicate what makes you special to employers.

5. The Investment Often Pays off VERY Quickly. Although some may be reluctant to shell out money for writing something they could technically do themselves, hiring a professional resume writer may actually save you money in the long run. If you are between jobs or a new college graduate, you’re losing money the longer you remain unemployed – spending a few hundred dollars now can pay off when you land a job faster than had you written your own resume.

There are many more reasons to hire a professional resume writer – peace of mind that your resume is in the best hands, getting expert advice or even not having to stress out about whether or not you should have included your first job as a camp counselor. With statistics showing how beneficial a resume writer can be, the only question left is: when can I start using my new resume?

 

– Emma Ambler, Marketing & Communications Intern

Yahoo!’s Big Gamble: The Workplace Flexibility Conundrum

With more and more companies offering workplace flexibility, it came as a shock that Yahoo CEO Marissa Mayer issued a memo late last month explaining that the company would require all of its employees to come into the office instead of working from home. This decision has received plenty of heat, with some calling the policy change “short-sighted”, “going backwards” and an “epic fail”. After all, 24% of Americans reported working from home at least a few hours per week and 63% of employers reported they allowed employees to work remotely.

Even though allowing workers to telecommute may save the company money in a sluggish economy, some firms are noticing definite drawbacks to having an emptier office. Studies have indicated that employees who work from home are more productive but less innovative – apparently, employees interacting with one another can lead to more new ideas and faster decision making. For a struggling company like Yahoo, having employees in the same place could mean the difference between growth and stagnation.

Job applicants shouldn’t always assume their future workplace will embrace workplace flexibility. It may be an attractive option to work from your couch all day, but it may not be the best decision for your career. Often, employees who primarily work from home miss out on crucial decisions and also may be passed over for promotions or special opportunities partly because they are much less visible in the office environment.

Recent college graduates and young professionals may be searching for jobs with greater opportunities to work from home, but Mayer may have started a trend with more companies focusing on keeping people in the workplace. Workplace flexibility must be kept in balance with other job aspects – how important is it to you to work at home compared to the possibility of job security or career growth? Maintaining a healthy work-life balance is important, but no job will be perfect and in this economy, sacrificing working from home just might be necessary.

 

– Emma Ambler, Marketing & Communications Intern

Proven App: Can You Trust It?

It seems like there’s an app for everything recently – with the help of your smart phone or tablet, you can order Chipotle, check the weekly coupons for Publix and find the nearest ATM. Now you can even find a job on the go with the new Proven application.

Users can browse Craigslist job postings, upload their resume and cover letter and apply right from their computer or iPhone. So far, Proven has received great reviews from users for being easy to use and the numbers speak for themselves – 18K users downloaded Proven in January. Proven received 5 out of 5 stars from users on the iTunes store and the updated version allows users to sync accounts on their phone and computer.

While using the Proven app may seem like the new frontier in finding a job, it also has its limitations. Although the app makes it easy to send resumes and cover letters to potential employers, it also is restricted to positions posted on Craigslist. Not all job postings on the site are exactly what they seem and there is often a larger concentration in service industry job postings. This may require more in-depth searches to find a legitimate posting that is well-suited for an employee. Jobs on Craigslist also represent only a fraction of available jobs, so Proven is not a one-stop-shop in finding your next job.

With other job search apps like JobMo, Job Aware and Ultimate Job Search gaining in popularity, it seems like thousands of people are taking advantage of the convenience of applying for jobs on the go. As so many aspects of our lives are virtual nowadays, it makes sense that we would use technology to apply for jobs. Keep in mind that your online presence should also be kept up to date to best utilize the Internet in your job search. With RYS’ Social Media services, we can help you put your best foot forward in your online job search.

 

– Emma Ambler, Marketing & Communications Intern

Are Stressful Jobs Really Worth It?

No career is without its stressful moments, but a study from careercast.com –and covered by CNN–has announced the 10 Most and Least Stressful jobs of 2013, with enlisted military personnel earning the most stressful spot and university professors claiming the least stressful. This CNN article points out that even though some jobs may be higher in stress levels, they are often more rewarding. While firefighters (#3 on the list) have to deal with long hours and very dangerous situations, they are also keeping their community safe and aiding people daily. Often, people who are in high stress careers do so because they receive something more than just a paycheck.

As a college senior looking to enter the work force in the next few months, I have to start considering what kind of work I would like to do and how that affects my lifestyle. High-pressure jobs may mean long hours, busy days, and multiple Starbucks runs, but they can also pay off in ways I might not expect.

Public relations executives (#5) or newspaper reporters (#8) may face tighter deadlines and tougher decisions than a medical records technician (#3 on the least stressful list), but the more stressed out employees can have quite meaningful reasons for their profession selection. Apart from a high level of personal fulfillment, a stressful job can also mean that boredom at work is rare, activity is high, and daily responsibilities are never the same. People who enjoy a challenge and shirk monotonous duties may seek out a more stressful career because of the less obvious benefits they receive.

Jobs are rarely completely stress free (and life isn’t either), but those moments of stress can be worth it for a career you love. It’s important for students to remember that when it’s the right fit, even a high pressure job can mean be much more rewarding than a relaxed one. With that in mind, find the career path that seems right for you – and find activities outside of work that can help you unwind!

–Emma Ambler, Marketing & Communications Intern

10 Job Questions You’d Better Ask Your Boss – Or Interviewer!

­­­In today’s stressful job market, many key components of hiring’s former life have fallen to the wayside. Being able to pick and choose among job offers is a thing of the past for most people, so it’s not surprising that the main focus of a job search is what’s available and not which job is the best fit. This Forbes article discusses some questions you could rework into a job interview to help determine if a position is right for you.

Although it seems strange for the interviewee to become the interviewer, never forget that you also deserve to get the information you need to determine whether this job is a good fit – because the interviewer is doing the same thing! While the questions in the article are written in the context of a boss-employee relationship, it’s easy to change some of the questions to fit into an interview situation.

Some possible job questions that can be used in an interview are, “How long have you been with Company XYZ?”  This can alert the interviewee to clues about how the company makes hiring decisions – are outside hires often selected to fill positions or is there a larger emphasis on promoting from within?

Another question that can reveal a good amount of information about a position is “What are your thoughts about professional development courses?” The answer to this will A) alert an interviewee as to whether the company is open to helping employees further their careers and B) let the interviewee see if the interviewer has similar views on the subject. If not, maybe it’s not the best fit.

Also consider asking about the interviewer’s career to date: “How did you select this particular field and what has been your career path thus far?” A response to this question can honestly reveal a great deal about the hiring manager–including whether or not he/she is truly passionate about the field and what type of manager he/she would be if you were to join the team. It can also open up the conversation to different topics that are more memorable than standard interview fare. For example, if in the response, the hiring manager reveals a more personal detail and you can in some way identify with that point, run with it! You will have formed an important bond with the interviewer and few people will be able to accomplish the same feat.

When considering any career move, it’s important to think about how a job will fit in with your personal and professional goals. If you need a refresher on your interview skills or want to learn how to get more out of meeting with a potential employer, ReFresh Your Step is here to help! With our Interviewing Strategies and Strategic Career Consulting services, you’ll be able to walk into any interview with confidence.

–Emma Ambler, Marketing & Communications Intern

Beware Phantom Job Postings

No matter if you are a college student entering the job market for the first time or a 30-year veteran of the working world, making a career change or seeking a promotion is something that may never be far from your mind. Unfortunately, as this Wall Street Journal article points out, you may have to face plenty of challenges while staying on the job search.

Even if you are actively applying for a new position or just looking to see what may be available in your field, many job postings may just be formalities – many positions are already filled by current employees or specially selected outside hires. While this may seem discouraging, there are plenty of things you can do to make sure the door to career advancement is always open.

First, never fall behind on networking. This ensures you stay on the radar of prospective employers while also forging new connections in your field. Networking can happen anytime and anywhere, online or offline, and it does not have to feel like work! Check out our blog post on networking to help get you started with this crucial aspect of professional life.

LinkedIn is a vital tool in keeping up with the opportunities available to you. Use the website and other social media to your advantage – connect with the people most relevant to your field, decide what you’re going to do with those connections, and decide on your final goal. Keeping those things in mind will make you an effective virtual networker. Check out our previous blog on using the Internet for continued career success for some quick tips.

While networking is a smart move in today’s connection-focused career world, you also need to strategically choose what jobs you apply to. As the article mentions, even if the NFL posts a job opening for a head coach, chances are you don’t qualify (no matter how well do in your Fantasy Football league). Look at exactly what the job is asking for and be realistic when deciding if it’s a position for which for you would be well-suited. As much as I would like to be a Cirque du Soleil performer, I don’t think my years of trapeze experience (which are non-existent) would get me hired.

Luckily, you’re not alone in this process. Our Strategic Career ConsultingNetworking Techniques and Social Media Presence services can help ensure you’re putting the best foot forward while in your current job or during a job search. With the right mix of smart socializing, a strong social media presence, and choosing potential jobs carefully, an amazing career opportunity is just around the corner.

Remember–it’s YOUR career: ReFresh. Revive. Renew.

–Emma Ambler, Marketing & Communications Intern

Facebook’s Graph Search & Your Job Search

Facebook JUST announced their Graph Search function and while you could use it to see who among your friends has been to a certain sushi place or likes the latest Oscar-worthy movie, could it be helpful for your job search?

You bet so! Here’s how:

You can search for who among your friends (or “friends”) have worked at or are connected to a certain industry or company? Use the Graph Search! From there, message those with the strongest/most relevant ties, state your case for an introduction and watch the magic happen.

G-d bless Mark Zuckerberg.

 

Wall Street, Dust off Those Resumes!

Dear Wall Street-ers,

Wow, I used to BE one of you back when I worked on the PR and recruiting teams at Lehman Brothers. I launched my company as a result of Lehman’s bankruptcy and have worked with many of you across different functions since our inception. I can say without  doubt that you are an interesting brood.

Based on this article, I may be speaking to more of you soon. Are you worried about your job? Have you updated your resume or LinkedIn profile recently? Are you thinking about potential next steps in case you fall victim to the layoff hatchet? How’s that networking going (remember, late nights at the office or sushi place around the corner are opportunities to network; #ABN)?

Despite a slight adjustment, the old adage rings true: all bad things must come to an end:  “‘Most analysts say these cuts won’t go on forever. As soon as lending starts to pick up, banks will increase headcount,’ said Oppenheimer analyst Chris Kotowski.” While that may be the case and you could either land a new job quickly or get your old job back, have you pondered the REAL question: is going back to Wall Street what you really want?

It’s YOUR career–whatever curve ball is thrown your way, refresh, revive, renew!

 

Seinfeld, Sushi & Career Success–Does it Get Any Better Than This?

I just stumbled across what might be the single most personally engaging article ever–it involves one of my most beloved comedians, a favorite food genre, and a unique perspective on career passion. What’s not to love for a career advisor with a taste for raw fish atop rice and dry/perceptive sense of humor?

“‘For Seinfeld, whose worth Forbes estimated in 2010 to be $800 million, his touring regimen is a function not of financial necessity but rather of borderline monomania — a creative itch he can’t scratch. “I like money,” he says, “but it’s never been about the money.’”

Seinfeld’s passion for his work, his unquenchable thirst for perfection, and yearn to simply do what he enjoys most–regardless of the money–is inspiring. Intellectually, I understand that he does not have to work (a net worth of $800M? Do you KNOW how many resumes that is?) but the fact that he just keeps going because he simply wants to? I can get on board with that idea and want that for my clients.

If money were no issue, what would you do? Why? What is stopping you from pursuing that work now–at least in some capacity? Email us anytime at [email protected]